Optimizing Your Club and Community Communication in 2025

As we step into 2025, it's time to rethink old habits—starting with how we communicate. Traditional newsletters aren't keeping up. Members skim past them, miss important events, and lose interest. But a new year calls for a new approach: one that ensures the right information gets to the right members at the right time.

Enter GroupValet: the smarter, simpler way to transform engagement with personalized dashboards, internal ad campaigns, and targeted notifications.

The Problem with Newsletters

Newsletters fail because they:
1. Overload members with too much irrelevant information.
2. Are often ignored, leading to missed opportunities and low participation.

It's time to ditch the clutter and deliver what members actually care about.

How GroupValet Fixes Club Communication

1. Personalized Dashboards

Instead of a generic newsletter, members log in to a dashboard customized for them.

⫸ See only the events and activities relevant to their groups (like golf, book clubs, or fitness classes).

⫸ Staff-organized events are prominently featured where members are already looking.

It's like having a personal assistant for their club schedule.

2. Internal Ad Campaigns

Turn your routine signup emails into mini marketing powerhouses.

⫸ Add eye-catching banner ads for upcoming events or programs tailored to specific groups.

⫸ Example: Promote a "Golf Demo Day" directly in emails to golfing members.

With clickable links to sign up, it's easy to turn interest into action.

3. Targeted Notifications

Stop spamming everyone with irrelevant announcements.

⫸ Send messages only to specific groups (e.g., tennis players for a Tennis Round Robin).

⫸ Personalize communication based on gender, activity preferences, or memberships.

No more "call the shop to sign up" chaos—members get what they need, and staff save time.

Real Results, Less Hassle

Clubs using GroupValet see 60-90% growth in group participation within the first month. With streamlined communication and easy online sign-ups, staff can focus on meaningful interactions instead of administrative overload.

Ready to elevate your club's communication and engagement? Schedule a demo and see how GroupValet can transform your club today.